In the last lesson we talked about the importance of leadership in marketing.
Let’s take a closer look at what that means when you’re communicating to your prospects and customers through ads, letters and other marketing collateral.
Magazine ads lose effectiveness after 90 days and the average person forgets 80 per cent of what […]
In the last Lesson we talked briefly about influence, our attitude and how it could be used to sell more.
Friend, it’s very important to understand this point:
When you have your own business you must lead your customers to make a buying decision.
You must assume the role of a leader and use the […]
For most of us, coming up with a creative idea is a painstaking process.
I know I get my best ideas while doing something completely unrelated to my business such as walking, gardening or playing golf. But it’s not always reliable.
The ability to think in practical but creative and original ways is available to […]
Thank you again for taking this online training and mentoring program!
I want you to know that the information contained in these mentoring sessions is information I have never revealed anywhere else. You are not getting my second-best or left-over material here, you are getting the ‘real deal’, my tried, tested and proven strategies […]